کارشناسی مهارت های اجرایی مدیریت
SPEED Executive Bachelors enable persons with the benefit of working experience to gain formal recognition of their knowledge, and a university executive qualification. Open to a wide range of professionals in the public and private sectors (including international organisations), these programmes are designed primarily for working adults interested in advancing their career in Management, Human Resource Management and Marketing. Participants will gain the following benefits:
a) A 10% discount for a maximum of five Continuing Professional Development Programmes attended during programme duration.
b) Early bird discounts for selected KNOMA organized conferences and public seminars.
c) A 10% discount for any of the Executive Education programmes within two years from programme completion.
d) Updates on new programmes and initiatives by KNOMA and SPEED.
e) Become an KNOMA Alumni Member throughout programme duration.
One weekend per month (Saturday and Sunday from 9am-5pm)
Number of Credits
Number of Modules
At KNOMA City Campus, KL or clients’ in-house facilities
Range of Programme Fees
RM15,000 and above
Working adults with minimum O Levels and have completed an KNOMA Executive Diploma, OR
at least 5 years of working experience and have completed an KNOMA Executive Certificate
List of Executive Bachelors
Executive Bachelor of Management (KNOMAB100)
Principles of Management, Leadership, Business Finance, Business Ethics, Managing Service Quality, Organizational Behaviour, Innovation Management, Performance Management, Customer Relations Management, Human Resource Management, Strategic Management (Applied Project), Marketing Planning & Control, Strategic Planning for Small Business, Personality Management, Managing Information Systems, Product & Branding Management, Human Resource Development, Problem Solving & Decision Making, Managerial Economics, Strategies for the Future, Applied Management (Workplace Project)
Executive Bachelor of Human Resource Management (KNOMAB101)
Principles of Management, Recruitment Assessment Techniques, Manpower Planning, Public Relations Skills, Organization Behaviour, Industrial Relations, Compensations Management, Staff Counselling, Training & Development, Innovation Management, Performance Management, Managing Information Systems, PSDM, Job Analysis, Strategic Management, Organization Development, Applied Management (Workplace Project), Business Ethics, Vocational & Technical Training, Strategies for the Future
Executive Bachelor of Human Resource & Organizational Development (KNOMAB102)
Principles of Management, Organization Behaviour, High Performance Team, Personality Profiling, Business Environment, HRM 1: Selection and Recruitment, HRM 2: Motivational and Reward, HRM 3: HR Training and Development, OB 1: Principles, OB 2: Cases, OB 3: Skills Exercises, HRD 1: Principles and Concepts, HRD 2: Practices, HRD 3: Strategic HR, HRD 4: Cases, Strategic Change management, Leadership and Management, Human Resource Performance, Project Management, HRD Project
Executive Bachelor of Marketing Management (KNOMAB103)
Principles of Management, Marketing Principles, Marketing Practice, Services Marketing, Brand Management, Constructing Marketing Plans, Public Relations, Organization Behaviour, Entrepreneurial Development, and Contemporary Issues in Marketing, Trade Marketing Management, Marketing Promotions, Image Building and Personal Grooming, Understanding Human Personality, Innovation Management, Strategic Management, International Marketing, Marketing Case Studies
Executive Bachelor of Tourism & Hospitality Management (KNOMAB104)
Principles of Food Services Management, Food & Beverage Management, Food & Beverage Service, Front Office Operations, Housekeeping Operations, Hotel Security Operations, Hotel Marketing, Professional Selling, Customer Relations Management, Principles Of Management, Tourism Management, Tourism Planning & Development, Travel &Tourism Product, Tour Operating, Organization Behaviour , Principles of Accounting, Human Resource Management, Recreation Management, Occupational Safety &Health Management, Project Paper
Executive Bachelor of Business Administration (KNOMAB105)
Principles of Management, Project Management, Financial Management, Logistics Management, Marketing Management, Public Relations Skills, Organisational Design and Structure, Entrepreneurial Development, Innovation Management, Managerial Economics, Business Finance, Business Ethics, Leadership and Personality Management, Managing Information Systems, Human Resource Development, Organisation Behaviour, Business Planning, Small Business Management, Project Paper 1 & 2